If you are an online business or marketer and you are not already using video as an advertising tool to drive traffic onto your website, blog, your squeeze page, or to your affiliate's site then you are denying yourself, your business, and your affiliate arguably the quickest exposure opportunity. And take it from me, you are robbing your business of a great chance to stay ahead of the curve. Online video marketing is the next big buzz and will give you that quick exposure you desire. Serious businesses are already into this next mega trend in advertising.
Are you still wondering if truly video marketing is the next big thing? Ok, how about some stats to mull over. According to Cisco, if the current rate is maintained video will command an estimated 90% (yes 90%) of all traffic to the internet by 2014. That is three years from now. And there is no reason to believe the current rate cannot be maintained or even surpassed.
For instance, YouTube uploads over 30,000 videos per day and attracts an average 17 million visitors every single day. Now throw in other video sites like Blip.TV, Vimeo, Revver, Metacafe, Dailymotion, and Motionbox and you begin to understand how big this is. If this isn't getting you scurrying for your camcorder then you probably don't need exposure.Imagine displaying your wares in a shop visited by 17 million people daily. If you can convert just 1% of that figure daily into hot prospects, your business is headed for the big league. Smart businesses that have finally understood the power of video marketing now have loads of video contents to project their products. And it makes sense because it is not only cheap, many find it convenient. For many internet users, a video is certainly easier and less tasking than reading hundreds and thousands of written text, and that is why the video format is now so popular. The Chinese say a thousand hearing can never equate a single seeing.
However, while video presents a great marketing opportunity it could easily work against your business if not properly done or handled. You must do it right; the quality must be good. Mind you, you don't need to spend megabucks to get a good video shoot for your brand. You do need though a large dose of creativity.
Content is vital
It goes without saying that you need to decide on what to put in your video. But it helps if it is relevant, demonstrative, informative, and entertaining. Demonstrations are usually more impactful than narrations. So, for instance, show in your video how to use the new cutlery you hope to sell; it is not enough to just describe how it works. It is a video, so the bulk of it must be visually pleasing. Your content could include an introduction of your team (people like to know they are dealing with real people) or testimonials from satisfied clients. Please keep it short, 2 minutes max; nobody wants to sit around watching and listening to your sales pitch all day. Don't get too caught up with the content that you forget the most important thing, your backlinks; make sure you point visitors to where you want them.
Title
Give your video an attention-grabbing thumbnail image and title, with words that are search engine complaint.
Format
The format you choose for the video determines its loading time and streaming quality. Use a common format that is accessible to all. Avoid Flash software in uploading to your site. The software is not search engine friendly.
Seeding
You have a great video, with the necessary links, but then it remains useless if you don't make the right kind of noise to make people notice it. You need to advertise it on your blog, website, forums, social networking sites, etc. Seed the video on the internet; that is put it on YouTube, MySpace, on friendly blogs, anywhere and everywhere it is accepted. Whip up enough buzz around it and you will get your traffic.
No doubt video marketing is a great way to get the quick exposure you desire for your business. Don't ignore it.
I am a full-time Internet Marketer and internet marketing coach.
Now Pay Close Attention --
It is far from impossible to rank well in Google, Yahoo & Bing. But there are two major problems in your way.
[Problem #1] Getting Quality One-Way Backlinks Directed To Your Website
[Problem #2] Obtaining The Types of Backlinks That Improve Your Search Engine Rankings Rather Than Lower Them
One Dollar Backlinks has been solving these two problems for hundreds of satisfied customers. One Dollar Backlinks has been tried and tested and known to produce excellent results.
First:Click Here To Visit One Dollar Backlinks
One Dollar Backlinks always supplies QUALITY ONE-WAY BACKLINKS targeted to your specific: keywords.
Second:Order Your One Dollar Backlinks Package of 100; 200 or 500 Quality One-Way Backlinks
Your new backlinks will arrive within 21 days and all backlinks are PERMANENT BACKLINKS guaranteed to improve your search engine rankings. Buy Backlinks today and boost your search engine rankings within weeks.
Video Marketing for Quick Exposure